Job Description

About Sawyer Twain

Sawyer Twain is a national, American-owned leader in designer billiards, shuffleboards, and high-end recreation pieces, as well as select luxury home furnishings. We operate multiple high-performing digital storefronts and own expanding internal lines—including Doc & Holliday and Nixon Billiards—with active B2C growth, B2B distribution, and a limited, selective third-party marketplace presence.

We’ve become a trusted authority in the luxury recreation and home-furnishing space by delivering premium digital experiences, rigorous operations, and true white-glove service. We seek self-starting leaders with proven track records—capable of driving growth, forging strategic partnerships, expanding into complementary verticals, overseeing execution, and building high-performing teams within a culture where people genuinely want to do their best work.

The Opportunity

We are hiring a hands-on, charismatic Director who also serves as the Integrator—the operator who brings clarity, structure, accountability, and momentum to a multi-brand, multi-channel eCommerce business.

This role is fully hands-on — you will actively build, manage, and oversee the systems, workflows, platforms, and teams that power our digital commerce operation.

You will define and drive Sawyer Twain’s growth across B2C, B2B, retail, and wholesale channels; lead operational excellence; expand into complementary verticals; and deliver measurable outcomes in revenue, margin, and organizational performance.

This role requires a decisive, visible leader with strong interpersonal presence—someone who builds systems and culture simultaneously, leads with approachability and confidence, and unites teams around a shared mission.

Your Role as the Integrator

You are the execution engine—aligning people, systems, and priorities into one cohesive plan.

You turn strategy into action, eliminate ambiguity, build structure, and maintain the operating cadence of the business.

You assemble and elevate the right team, implement the right systems, and ensure execution stays disciplined and on track.

Core Responsibilities

Strategic Growth, Multi-Brand Expansion & Channel Leadership

• Lead growth across B2C, B2B, retail, wholesale, and marketplace channels
• Evaluate and onboard new brands, partnerships, and distribution opportunities
• Oversee expansion into complementary verticals, ensuring alignment with craftsmanship and profitability

Digital Commerce Operations & Catalog Ownership

• Direct digital operations across BigCommerce, internal storefronts, and select marketplaces
• Own the full product catalog (SKUs, variants, imagery, pricing, content accuracy, SEO)
• Maintain clean data flows between vendors, BigCommerce, OMS/CRM, and other platforms

Vendor, Dropship & Logistics Operations

• Lead daily dropship operations for high-ticket furniture and recreation items
• Ensure vendor accountability for SLAs, accuracy, freight timelines, and replacements
• Maintain a high-touch, white-glove customer experience

Retail, Wholesale & Marketplace Strategy

• Develop strategies for retail, wholesale, B2B, and select marketplace channels
• Ensure pricing, merchandising, trade programs, and profitability support long-term goals

Customer Journey & Post-Purchase Experience

• Architect the entire post-purchase experience (freight, white-glove, communication, RMA)
• Build CX systems and SOPs for consistent execution

Tech Stack, Integrations & Automation

• Oversee BigCommerce, internal tools, Square, OMS system, CRM systems, and related SaaS
• Manage integrations, automation logic, inventory sync, tax tools, and API reliability
• Rapidly troubleshoot and implement long-term systems improvements

Roadmap & Operational Leadership

• Build and execute an 8–12 month roadmap with clear priorities and KPIs
• Lead cross-functional collaboration across Marketing, Finance, Ops, and CX
• Establish operating rhythms, accountability systems, and performance standards
• Serve as a hands-on Integrator—keeping projects on track and outcomes measurable

Performance Marketing & Lifecycle Automation

• Lead SEO, SEM/PPC, Meta, Google, Pinterest, Criteo, and retargeting
• Align brand storytelling, merchandising, and UX with performance goals
• Build lifecycle flows (welcome, abandoned cart, post-purchase, retention)
• Own forecasting, attribution dashboards, and channel optimization
• Manage agencies and external partners in a unified, data-driven plan

Leadership & Culture

• Lead with charisma, authenticity, and confidence—people enjoy following you
• Build and shape a high-performing team through recruiting, development, and decisive personnel leadership
• Create a culture that is supportive, accountable, and proud of its work
• Implement scalable systems, SOPs, and workflows
• Step in hands-on when necessary to maintain clarity and momentum
• Communicate directly, transparently, and decisively
• Make high-impact strategic and operational decisions with full ownership of outcomes

Qualifications

• Ownership of $10M+ annual eCommerce revenue with strong KPI fluency
• 3+ years in eCommerce operations or performance marketing for a high-growth brand or multi-brand environment
• Strong experience with BigCommerce, OMS/CRM systems, and SaaS platforms
• Demonstrated success improving conversion, scaling automation, and increasing retention
• Experience in dropshipping, multi-vendor ecosystems, or high-ticket logistics
• A self-starting operator with a track record of execution
• Charismatic, approachable, and capable of cultivating a high-performance culture
• Phoenix-based or open to relocation (hybrid considered)

When You Apply, Please Share:

• The largest eCommerce business you’ve led + measurable results
• Your philosophy on leading high-performing teams
• Your 8–12 month plan for growing B2C and B2B, including your first 90 days

We do not sell on Amazon.

This is a full-time, hands-on executive role — no consultants or interim engagements.

Integrator. Autonomy. Accountability. Leadership. Visible impact. Growth-focused.

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