2026 DIRECTV Marketing Internship Job at DIRECTV, Allentown, PA

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  • DIRECTV
  • Allentown, PA

Job Description

DIRECTV Summer Intern

DIRECTV is transforming the way people experience entertainment. From innovative product evolution to bold brand storytelling, we're leading the charge in a rapidly changing digital landscape. Our Marketing and Product teams are at the forefront, shaping strategy, driving engagement, and delivering value to millions of customers across platforms.

Dive into Product Management and Marketing as a Summer Intern! As a Marketing Intern, you'll join a team that directly influences how our products are positioned, promoted, and perceived. Whether it's through digital campaigns, brand strategy, or customer insights, your work will help shape the future of DIRECTV.

Depending on your interests and area of study, you'll have the opportunity to work with one of our teams, Product, Marketing Strategy, Brand & Creative, Digital Marketing, or Business Planning, on impactful projects that bring your skills to life.

In this role, you may work on:

  • Supporting the development and execution of marketing strategies
  • Contributing to product roadmap planning and business case creation
  • Analyzing viewership trends and recommending promotional strategies
  • Building models to evaluate content value vs. acquisition cost
  • Conducting product validation and user experience testing
  • Assisting with internal culture initiatives and team-building events
  • Collaborating on marketing campaign strategy and execution

Who We're Looking For:

  • Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, and Media Management
  • Proficiency in Microsoft Office Suite and Microsoft Teams
  • Strong written and verbal communication skills
  • Well-organized with the ability to prioritize tasks
  • Self-motivated and accountable, with a willingness to learn
  • Passion for marketing, media, and digital innovation

Program Details

  • Duration: 10-week remote internship (This is a remote position that can be located anywhere in the United States. #LI-Remote)
  • Start Dates: June 1, 2026 August 7, 2026, or June 15, 2026 August 21, 2026
  • Eligibility: Must have full U.S. work authorization now and in the future
  • This position can earn $20 - $28 per hour, not to mention all the other amazing rewards that working at DIRECTV offers. (Undergrad $20 per hour; Grad $28 per hour)

Ready to help shape the future of entertainment? Join us at DIRECTV and make your mark!

DIRECTV

Job Tags

Hourly pay, Summer internship, Work at office, Remote work,

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